Chatter about individualism grew amid the pandemic, with issues of identity being the focal point of many debates. The question of identity and its related discontents became a mainstay of public discourse.
These issues didn’t start in the pandemic, nor did they emerge with the rise of post-modernist thought – which has been years in the making. Indeed, today’s preoccupation with identity has a long history – and its popularity largely stems from transformative changes undergone in the centuries preceding, though at that time, it had a different name.
On the Rise of Hyper-Individualism
Occupy, with all its imperfections, was widely viewed as a genuine populist movement. The movement focused on issues of economic inequality and coined the phrase ‘we are the 99%.’ Chris Hedges said at the time in an article on Truthdig that “Occupy articulated the concerns of the majority of citizens.”
Occupy set off a powerful emotional surge that swept across the country and genuinely frightened the elite. The State moved quickly to ensure that Occupy was effectively quashed. Under Obama, the federal government and local police forces joined to dismantle, often brutally, Occupy encampments across the country. No effort was spared in terms of mass arrests, surveillance, and other forms of State powered repression to ensure that Occupy couldn't metastasize into anything lasting or inspire any actual challenges to power.